Press & Media Kit

For journalists,
editors, partners.

Quick-reference facts, story angles, and contact details for music journalists, trade publications, and partner brands. The catalogue's editorial voice runs through this page; everything below is on-record and quotable.


I · Quick Facts

For the fact box.

Verified, current as of the page footer date. Updates pushed quarterly.
Brand
The Musicians Club
Legal entity
Brassclub LLC (Delaware, USA)
Founder
Baldvin Oddsson
Founded
2024
Catalogue
155+ workshops · brass, woodwind, strings, percussion, sheet music, accessories
Sheet music titles
17,000+ across publishers
Operating model
Three-tier: Store / Exchange (P2P) / Concierge ($10k+)
Reach
Global shipping · 28+ countries served

II · Story Angles

Three threads worth writing.

If you're covering music retail, the orchestral instrument trade, or independent maker survival, these are the angles that distinguish TMC from generalist coverage.
Angle · 01

The workshop-direct argument

What changes structurally when an online retailer skips the regional distributor — pricing parity with the maker, shorter freight chain, named provenance on every order. Workshop-Verified is the productized version.

Angle · 02

The Concierge tier

Sourcing service for $10k+ acquisitions: vintage, custom workshop builds, principal-tier flagships. NDA-eligible from the first message. Three modes: acquire, sell or consign, advisory.

Angle · 03

The editorial approach

Music retail's first editorial brand at scale. Cormorant Garamond, italic emphasis, a curated catalogue rather than infinite shelves. The argument: curation is refusal, and refusal is what makes the voice survive.


III · Press Assets

Logo, photos,
boilerplate.

Available on request to verified journalists and partner brands. Email the contact below for a download link.
Asset · 01

Brand logos & wordmarks

Primary wordmark, monogram, and lockups in both light and dark variants. SVG, PNG, and print-ready vectors available.

Available on request
Asset · 02

Catalogue photography

Editorial product shots from across the catalogue: Lechner rotary, Marigaux conservatoire, Anton Krutz strings, BAM cases. Cleared for editorial use with credit.

Available on request
Asset · 03

Founder biography

Long and short bios for Baldvin Oddsson, founder. Includes background, motivation, and contact references.

Available on request
Asset · 04

Boilerplate copy

Pre-approved 50-, 100-, and 200-word company descriptions for press releases and partner publications. Multilingual versions on request.

Available on request
Press contact

One inbox
for media.

Press inquiries, partnership outreach, and journalist asset requests all go to the same address — replied to by a real person, typically within one business day.